Heist and The Student Room Launch #STUDENTVOICE Award

Does your university marketing match up to reality? Get your students to share their experience if it does.

There will be a unique new category in this year’s prestigious Heist Awards, which for 25 years have recognised the marketing achievements of universities, and are now key a fixture in the education industry calendar.

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Loved by Students Report 2015

The Student Room carried out a survey to uncover the facts about young peoples lifestyle choices based on brands they're buying into and the brands they wish they could.

The Student Room carried out a survey that asked 1,603 14-24 year olds across the UK about brand choices and  it uncovered some interesting findings. Students are saying no to fakery and yes to natural and affordable brands.

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The Secrets of Successfully Converting Students

What factors influence a student's firm and insurance choices? And how should marketers focus their efforts around swinging this decision in their favour.

Universities are allocating more time and money on marketing in order to attract applications from students. Those applications are now in, students have made their five choices and are now tying down which one of these will be their firm and insurance options. But what are the factors that influence this decision? And how should marketers focus their efforts at this crucial time to swing the decision in their favour?

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How to engage someone already engaged in something else.

Jack Wallington, Community Director delivered a key note at YMS 15 providing insights on engaging a youth audience.

We marketers are always so focused on KPI’s, targeting and deadlines, but how many of us stop and think whether we’ve done enough to deserve the attention of  a youth audience.

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The Student Room and World Challenge

What’s the real value of extra-curricular experience when applying to University?

SO what is the real value of extra-curricular experience in the university application process? Our clients, World Challenge, aims to better understand the value with a recent study based on student and university admission team surveys and one-to-one, in-depth interviews with representatives from HE bodies.

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Top 10 career areas students want to be in

The Student Room came out on top as the most used website for students looking to find out about work, careers and jobs.

In the largest national careers survey of school and college students between years 10 and 13 a whopping 26% used The Student Room to find out about work and careers.

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The future of Education – Future Students and MOOC

Recently The Student Room released the Future Student report which looked into how the next ten years will change the education world. A big part of that change is credited to Massive Open Online Course’s or simply called, MOOCs.

Many will agree that the classroom setting is quickly changing and that the digital world is becoming the norm. With more and more students and employers wanting a wider set of skills and competencies, educational tools like MOOC seem to be the way forward. Continue reading

Students and Finance – Student Loans

With the increase of student tuition fees in recent years to £9,000 a year, many officials are worrying about the repayment of these loans by students.

The BBC is reporting that around 45% of university graduates do not earn enough to repay their loans. The current system has the students not paying any fees upfront and need only to start repaying their loans when they earn £21,000 a year. Continue reading