With only a few weeks until the new uni year, students are filling their bags with brand-new laptops, phones, tablets and other much-needed gadgets. A recent report by the BBC showed that laptop sales rose 50% in the week following A-level results.
This fresher-fuelled surge in sales is “mini-Christmas” for tech retailers; it’s become the second biggest peak in annual demand.
A December survey of users of the world’s largest student site, The Student Room, has found out which brands are most popular with students this year and what products students are hoping to get their hands on this season.
Tis the season to be jolly and we at The Student Room have lots to be jolly about after a fantastic year, which has seen us unveil this Insight website, our new free resource loaded with useful information for businesses that want to target the student market. And in keeping with the festive season we’ve got some Christmas Insight to share with you.
We’re full of Christmas cheer here at The Student Room and if you’ve been to the site you’ll see that it’s snowing on The Student Room too. You might think that students took advantage of their snow days to play Xbox and watch Jeremy Kyle but we know otherwise…
A report by Joe Nguyen in November revealed that online marketers’ favoured click-through rate is no longer as important as once thought and may not matter at all when it comes to measuring online advertising success.
2 weeks ago we identified how students were using social media to organise nationwide protests and the most recent protests in Whitehall revealed that their use of technology has become more sophisticated.
Students are well known for their high caffeine intake, whether it be from an energy drink like Red Bull or a daily Starbucks hit, however research on The Student Room has revealed that the coffee shops still haven’t got it right as students discuss how they would improve their local coffee shop…
Following his announcement of the governments plans to raise the tuition fee cap to £6,000 and up to £9,000 in exceptional circumstances, David Willetts, Minister of State for Universities and Science took part in a live Q&A session on The Student Room.
Essential reading for all uni marketing and admissions people. We’ve compiled the results from a survey of over 1300 students to find out how they think they’ll be affected by an increase in fees. Download the full white paper…
24th November saw the second wave of student protests, this time national, seeking to inform the world of their frustration with the rise in tuition fees and predictably the 21st century generation looked to social media to organise their fellow students and keep them updated with the days events.