Reach your audience wherever they are on the web with Ada, our programmatic advertising solution
For successful student recruitment and marketing campaigns, our pioneering programmatic solution will ensure your digital advertising is seen by the right people, at the right time, in the right place.
A reliable and fully-managed programmatic advertising solution
Powered by the insights and data that users volunteer every time they visit us, our programmatic reaches your audience wherever they are on the web.
Ada delivers real campaign performance by serving ads with the highest standard for viewability in the higher education sector. With an average viewability of 65% to 80%, The Student Room’s programmatic solution maximises the chances of your campaign being seen.
You can also be confident that your digital ads will only display in brand-safe environments as we adhere to and exceed industry standard principles for on and off-site brand safety.
If you would like to know more, get in touch with us.
How it’s been done before
We demonstrated our expertise in Aston University’s recent programmatic campaign. Explore how we were able to target the right users through precise data segmentation.
“The Student Room’s data connects the dots and helps us determine between different ad formats, it validates that our money is well spent. ”
Nottingham Trent Univeristy
Digital Marketing Manager
“We can’t be broad. We do specific courses and recruit from specific areas, geographically as well as socially. We have to be more targeted by the nature of who we are and what we offer. The Student Room’s data gives us the ability to do that.”
Aston University
Head of Digital
“As the only education agency to be [DTSG] verified, The Student Room is ahead of the curve. If you have a question or a query, they are incredibly approachable too.”
University of Bradford
Associate Director of Marketing Communications