Useful resources – How students think, feel and behave
Youth marketing is what we know. We’re always sharing new data, trends and reports we learn from our student community. Use these resources to gain insights into the youth market and apply the learnings to your organisation’s marketing approach.
Options 2017
Each year we survey over 10,000 students to understand the perceptions of the options available to them, giving you a unique insight into their decision-making journey.
This eBook explores some of the key causes of anxiety amongst students and suggests how universities can differentiate themselves to aid recruitment and retention.
We surveyed over 1,100 respondents to understand student spending habits and give you a unique insight into the most popular youth brands and what they purchase in preparation for university.
We teamed up with campaign, Revolt Sexual Assault, to investigate the extent of sexual harassment in universities and report on the experiences of over 4,500 students.
