Marketing for the Retail sector

The Student Room is the natural destination for students to seek peer-to-peer advice and ask for reviews on the retail purchases or experiences they are considering now and in the future.

Connect with students making purchase decisions

We know our audience better than anyone else. We understand their journey and can put your messages front and centre of those users displaying buying signals.

Capture the attention of your ideal prospects in our fashion and beauty segment. We’ll help you build relationships with young people who are researching their next retail purchase.

When we asked students in our Big Autumn Survey (October 2022), which sources students went to for advice on what to purchase for university 66% said they visit The Student Room. View our summary to find out what was top of their shopping lists for starting university.

Whether you’re looking to become a leading youth brand, raise awareness of your latest student offers or boost traffic to your website, we have the audience and tools to deliver the results you need.

We’ll work with you to understand your objectives and set up accurate targeting criteria to ensure your message resonates with potential customers at those key times of the year. Our dedicated account managers understand how your sector works and will work with you to identify which products best suit your campaign requirements.

We also have a team of experts on hand to optimise your campaign, ensuring it receives full attention from your target audience and generate the ROI you expect.

Want to understand more about how we can help you attract, engage and convert the youth market? Reach out to us and talk about how our high impact, brand-building solutions can deliver value for both you and your audience.

Student spending trends

We surveyed 1,228 respondents (aged between 16 and 24) to understand student spending behaviour and trends in brand preferences. This report also has dedicated sections exploring fashion and beauty, technology and telecoms, and study help/learning tools.

Read report

Maximum engagement from students

Explore our high impact, brand-building and traffic driving solutions built with both yours and students’ needs in mind.


Reach the inbox of thousands of students with targeted email marketing.



Build your brand and drive traffic with high-impact display advertising.



Don’t just advertise, influence young people searching for useful and engaging content.



Be at the heart of conversation. Build relationships with students looking for meaningful connections.


Want to work with us?
We’d love to make it happen.

Get in touch