Our unique window into student's lives gives us useful insights into the youth market and student behaviour. Check out our latest blog posts for all marketers and those in the Higher Education sector.
Applying for university can be stressful for any student, but the 2022 cohort have had a lot of extra pressures to deal with.
In this blog, we cover some of the key findings from our recent webinar “The Covid Cohort: Understanding 2022 applicants” and what you can do to attract, support and retain 2022 applicants.
It’s mental health awareness week and The Student Room has been promoting What’s Up With Everyone? – a campaign with young people for young people to help build up stronger ways of dealing with life’s challenges. The campaign offers a number of practical tools for their journey through school, college, university and the workplace. It focuses on key challenges of loneliness and isolation, perfectionism, competitiveness, independence and harm from social media. Each challenge is taken up by five brilliant new Aardman characters—Merve, Charlie, Tai, Ashley and Alex.
After enduring over a year of lockdown restrictions, the majority of Year 13s starting university in September have never visited a campus.
It looks likely that in-person events will resume this summer; however, we predict that virtual events will continue to play a key role in applicants’ decision-making journeys.
So what do applicants want from virtual open days this year?
The Student Room is working with Samaritans, Student Minds and Papyrus to improve mental health signposting for students on our …
With continued uncertainty around grading this summer, Clearing 2021 could be the biggest we’ve seen. In this blog, we’ll look at a mixture of quantitative student data (polls, market research and onsite behaviour) and qualitative data (student comments) to give you a holistic view of what to expect this year.
We’ll also include key brand building strategies based on these learnings to help your university prepare for a successful Clearing cycle.
We know that you are thinking about Clearing already, but understanding why this year’s students have accepted or rejected your offers will give you a powerful edge in predicting and influencing future applicant choices.
In this blog, we will cover how to access and use 2021 entry applicant insights to make strategic decisions about your upcoming student recruitment campaigns.
History tells us that when the economy goes down, postgraduate applications go up. After the 2008 financial crisis, postgraduate student numbers grew by an average of 4.4% per cycle between 2007/8 and 2010/11 (HESA). Between the 2011/12 to 2019/20 cycles numbers adjusted back down, then returned to a trend growth rate of around 2% a year. So can we expect a surge in postgraduate applications in our current economic climate? This blog will look at some of the key factors affecting postgraduate demand, postgraduate funding and the competitor landscape, reasons that applicants are drawn to postgraduate study, and the trends we are seeing in students’ postgraduate course and career choices.
Latest Government announcements have given no clear indication as to when students will be back on campus in the UK. We’ve continued to investigate the impact of home studying and online learning, and what this means for students’ productivity and mental wellbeing.
As we head into the second month of 2021, we’re mindful that students have been in and out of lockdowns for almost a year.
Covid-19 has impacted every aspect of their learning, social lives and futures, and record numbers are seeking support on The Student Room.
So what do young people think about how their education is being handled? We’ve been keeping a close eye on student behaviour and sentiment throughout January to find out.*
Nearly half of students are currently experiencing financial difficulties due to Covid-19, according to our latest poll.
The poll also revealed significant inequality in what students are experiencing, as over 13% said they have better financial opportunities as a result of the pandemic.
We’ve taken a look at some of the comments on The Student Room to find out how covid-19 is impacting young people financially today. We found three key themes across those who are struggling: graduate careers, accommodation, and finding part-time work while studying.
An increasing number of students are seeing the benefits of apprenticeships. Read our insights about youth apprentices.
A special Christmas video message – Thank you from The Student Room
Marcus (CEO), Amii (Commercial Operations Director) and Paul (Sales Director) have a message for you on behalf of Team TSR.
