apprenticeships skills and further education video

Apprenticeships, skills and further education | Video

This series will raise the profile of apprenticeships as a valuable education pathway. To celebrate National Apprenticeship Week, we’re releasing advice videos for apprenticeship providers and employers.

You’ll learn how young people currently view apprenticeships, and how you can promote apprenticeship schemes to this audience more effectively.

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New video series: why brand’s essential for universities

Watch our new video insights series: Why brand’s essential for universities. This series is designed to help marketers, HE professionals and university staff build a powerful and effective university brand. Having a strong brand means that your year-on-year success does not hinge entirely on your individual campaigns. Applicants will come to you because they know your value as an institution and what you can offer.

postgraduate learner

Postgraduate education: understanding your audience

If you’re promoting postgraduate education, then it’s important to understand your target market. We’ll look at key trends across our postgraduate education audience to help you plan your targeting and engagement strategy.

Black Friday deals

5 Black Friday deals students want

Black Friday promotions are about selling a lot of product quickly. In 2018, retail sales on the day spiked by +292%, while sales on the following Saturday, Sunday and Monday also showed an increase of over +100% against the previous month.* With high competition and such a small window of frenzied activity, the deals need to be spot on.

Our youth community has revealed the top Black Friday deals students want. Follow our tips and we guarantee you’ll excite these customers.

postgraduate studying

5 postgraduate funding tips to reassure applicants

Debt is the biggest deterrent for students considering applying for postgraduate study. In the last thirty days, 133,500 users* accessed our postgraduate content to seek advice about further study. Most already have considerable loans from their undergraduate degrees, so they’re in need of postgraduate funding tips.

Use these five strategies in your communications to reassure your prospects that they can afford to continue their studies.

We’ll also share conversations from postgraduate applicants on The Student Room to give you an insight into the objections or barriers that influence students.

6 answers to your questions about postgraduate applicants

6 answers to your questions about postgraduate applicants

What motivates undergraduates to continue with further study? How should you adapt your messaging and creative for a postgraduate audience? What is an applicant’s biggest worry? We’re sharing the answers to your burning questions in our latest blog post. Check it out to uncover all the information you need to attract and engage your future applicants.