Bridging the gap – Connecting students and government

On Wednesday 14th November we welcomed government representatives to join us at our first ever Bridging the Gap in London. We came together to share insights into the minds and behaviour of young people with the objective to bridge the gap between students and government, here’s a round-up of the day.

OPTIONS 2018 – FREE ANNUAL REPORT

Each year we survey thousands of students to discover their perceptions of the options available to them after school, college or university to give you a unique insight into their decision-making journey.

Commercial Partnerships

Postgraduates: Who they are, what they want to hear and how to engage them

What are the reasons for students to stay in education after their undergraduate degree? What influences their decision to do a postgraduate degree? We’ve pulled key insights from activity on The Student Room to give you a unique window into students’ behaviour and motivations when it comes to postgraduate (PG) study.

How Students are Feeling About Results Day 2018

With A-level Results Day today, students across the UK are experiencing an array of emotions from excitement to terror. Being the UK’s largest online student community, The Student Room delved into student sentiment to explore how they’re feeling about their results and the impact of receiving their grades.

Media Predictions – Results Day 2018

We were recently invited to attend an exam board briefing where we got the low down on this year’s anticipated media predictions for Results Day. We’re sharing key insights from our experience with you, so you can you can get a flavour of where the media interest lies and shape up your Results Day PR.

Advertising to student consumers – the when, what and where for brands

Advertising to Student Consumers – the When, What and Where for Brands

Students are better switched-on to the marketing world than ever. With advertising being selected as the least influencing factor in their spending, young people are becoming more and more wise to generic advertising. Calling for marketeers to become more unique and personalised with their approach.

National Careers Service Case Study

How the National Careers Service reached a wider student audience

The National Careers Service, an organisation that provides free, up-to-date, impartial information, advice on careers, skills and the labour market in England, were looking for ways to reach a wider student audience and encourage interaction whilst continuing to provide life-changing advice to young people.

“Things I Wish I Knew When I was a Client During Clearing”

By Tony Lyons, Head of Commercial Marketing at TSR. “I suppose I’m becoming a little bit of an old hand at this Clearing thing; it’s hard to believe I’m on my third year at TSR and have experienced four in various roles at universities, including Head of Marketing.”

Are You Engaging with Pre-App Students Early Enough?

As open day season approaches, we turned to our community of over 10 million monthly users to understand students’ perceptions of these key conversion events, and how significant they are when deciding their next steps.