Youth market insights: Apprenticeships

With the rise of alternatives to higher education, such as degree apprenticeships, students now have more options to consider than ever before. This article summarises findings from our annual Options report about apprenticeships and demonstrates interesting ways and optimal times to engage prospective apprentices.

Bridging the gap – Julie Vincent about market research and the decision-making process

On Wednesday 14th November, Julie Vincent, Managing Director at Vincent Consulting, presented key findings from the Options 2018/2019 report, which shares the perceptions and decision-making journey of over 10,000 students. Having produced the insightful analysis and reporting on behalf of The Student Room, Julie shared her secrets to a successful market research project.

OPTIONS 2018 – FREE ANNUAL REPORT

Each year we survey thousands of students to discover their perceptions of the options available to them after school, college or university to give you a unique insight into their decision-making journey.

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Postgraduates: Who they are, what they want to hear and how to engage them

What are the reasons for students to stay in education after their undergraduate degree? What influences their decision to do a postgraduate degree? We’ve pulled key insights from activity on The Student Room to give you a unique window into students’ behaviour and motivations when it comes to postgraduate (PG) study.