What is happening in postgraduate recruitment?

Last year, we predicted that the pandemic would cause a spike in postgraduate numbers for the 2020/21 cycle, before returning to trend when the economic situation improves. Indeed, domestic postgraduate taught numbers increased by 16%, significantly above the usual growth trend. So will this continue?

This latest blog will look at the current landscape for postgraduate recruitment, covering global and domestic influences, when to promote postgraduate campaigns or events, why students are considering postgraduate study, key trends and why funding is still a key barrier for prospective students.

Year 12 students

7 things you need to know about Year 12 students

It won’t be long until the current Year 12s are making decisions about their post-18 education pathways – whether that is university, a job, an apprenticeship or something else. This September, they will be Year 13s in their final year of school.

The Student Room has around 600,000 users a month who are currently in Year 12.1 In this blog, we’ll reveal what’s on their minds so that you can adapt your communication strategy to engage and support Year 12 students.

Covid-19 and demand for postgraduate courses

History tells us that when the economy goes down, postgraduate applications go up. After the 2008 financial crisis, postgraduate student numbers grew by an average of 4.4% per cycle between 2007/8 and 2010/11 (HESA).  Between the 2011/12 to 2019/20 cycles numbers adjusted back down, then returned to a trend growth rate of around 2% a year. So can we expect a surge in postgraduate applications in our current economic climate? This blog will look at some of the key factors affecting postgraduate demand, postgraduate funding and the competitor landscape, reasons that applicants are drawn to postgraduate study, and the trends we are seeing in students’ postgraduate course and career choices.

student in lockdown

The impact of lockdown measures on students in 2021

As we head into the second month of 2021, we’re mindful that students have been in and out of lockdowns for almost a year.

Covid-19 has impacted every aspect of their learning, social lives and futures, and record numbers are seeking support on The Student Room.

So what do young people think about how their education is being handled? We’ve been keeping a close eye on student behaviour and sentiment throughout January to find out.*