What influence do prospective undergraduates’ peers have on their decision making?

By TSR Insight (part of The Student Room)

Base: 734 responses (5th – 8th January 2024)

We asked prospective undergraduates how their friends and classmates were supporting their university application and decision making. Download our summary to find out:

• How much influence, if any, do they feel their friends/classmates have on their university choice?
• What information sources have friends/classmates suggested they use in relation to university application/decision?
• Who do prospective UGs trust to provide information about universities?
• When do prospective undergraduates want peer-to-peer support?

Access the survey findings by completing the download form.

But before you do…did you know as well as sharing some of our student insight with you, we can carry out bespoke and confidential research to support your recruitment campaigns. Get in touch with TSR Insight to discuss your research requirements.