Digital products

If you’re interested in engaging with students, or engaging with the youth market, our results-driven marketing services can help you reach and resonate with young people in a variety of unique and effective ways.


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Student marketing solutions

We offer flexible, bespoke packages or ready-to-go solutions, depending on your needs.

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Content

Sponsored content

Position your brand across our most popular student articles

Millions of 14 to 24-year-olds are searching for answers on The Student Room. By sponsoring articles, you align your brand with engaging content that our students want and need.

Our editorial team tracks student traffic and engagement rates to identify every opportunity to connect with your target audience. We'll match your campaign objectives with student demand to drive traffic and authentic engagement.

Client success story

The University of East Anglia transformed brand perceptions by teaming up with us for a content partnership, check out the impressive impact and results achieved.

Display

Display 

Be seen and remembered on the UK's largest online student platform

Want to build brand awareness or reach a specific student audience? Our high-performance display advertising is informed by powerful first-party data and insights.

We'll create a bespoke audience based on your ideal criteria - age, location, study level, career aspiration and more.

Our expert team will optimise your campaign in real-time, ensuring your ads make a huge impact on our student community. We'll let you know what your audience is interested in, which formats and creatives are performing the best and what we've learned from previous client campaigns.

Client success story

Discover how Nationwide drove traffic to their website and grew their student accounts with a targeted display campaign.

Email

Email marketing

Target the students you really want to talk to

We'll send the right message to the right students at the right time. Our email databases are updated in real-time to ensure only the most responsive and relevant audience is targeted with your campaign.

With our in-depth knowledge of the student journey, we can plan your send to land at the point of maximum impact - whether that's Results Day, Black Friday, or National Apprenticeship Week. 

You can use our tried-and-tested templates to reduce your workload, or supply your own HTML if you prefer. Our email marketing experts are on hand to optimise and personalise content. All emails are responsive and mobile optimised to ensure the best user experience.

Client success stories

Explore how The Economist used email to increase awareness of their new student offer, boost subscribers and exceed their campaign targets.

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“The Student Room’s data connects the dots and helps us determine between different ad formats, it validates that our money is well spent.”
 - Nottingham Trent University Digital Marketing Manager

Programmatic advertising

Reach your audience wherever they are on the web with Ada, our programmatic advertising solution

Ada delivers real campaign performance by serving ads with the highest standard for viewability in the higher education sector (65% - 80%).

Our retargeting solution is powered by the insights and data that users volunteer every time they visit us.

We are certified by JICWEBS DTSG for on- and off-site brand safety, so your ads will only appear in brand-safe environments.

“As the only education agency to be [DTSG] verified, The Student Room is ahead of the curve. If you have a question or a query, they are incredibly approachable too.”
- University of Bradford

Client success story

We demonstrated our expertise in Aston University’s recent programmatic campaign. Explore how we were able to target the right users through precise data segmentation.

Want to find out more about our digital solutions?

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