The Department for Education published a report and two research papers to explore what tools and information young people and their advisors use in order to make important life decisions around careers and education.
The research highlighted the increasing importance of online resources in helping young people make future life choices. Out of all the possible platforms, the report named The Student Room as the most popular site young people use to inform their choices around Higher Education. A supporting report, ‘User insight into post-16 choices’, also revealed a high number of interviewees determine TSR as a ‘Very Useful’ or ‘Useful’ tool to inform their educational decisions.
WHY YOUNG PEOPLE CHOOSE THE STUDENT ROOM
Young people are more aware than ever of the range of tools available to them. TSR’s unique capability to share peer-to-peer advice is key to its success. Our popular forums let prospective and current students communicate directly with each other, ask questions and seek advice.
The site provides young people with wide-ranging and detailed information that reflects the complex and multifaceted concerns students might have about university. It’s packed with personal experiences and first-hand accounts of subjects such as course content, accommodation, and specific interests; it gives future students a reliable insight into their potential university life that league tables or institution sites don’t offer.
WHAT SETS THE STUDENT ROOM APART?
On TSR all the necessary information is pooled together so future students can weigh up all their options and reach their own conclusions. Our forums have over 500,000 new posts and 8.5 million visitors a month. This means the scope of advice and opinions is massive, and always expanding to match the needs and demands of young people.
If you are looking to reach an engaged and informed youth market, it’s not only The Department for Education that determine TSR a reliable and valuable source. Explore why the BBC Radio 1 show, The Surgery came to us to reach young people.