Applicant insight Archives - The Student Room

The life of a student is far from carefree: how prospective undergraduates are feeling and the support they want

Published 16 March 2023 98% of the prospective undergraduates we spoke to have some type of worry at the moment, …

Young people share what matters most to them about apprenticeships

Published 06 March 2023 Over half a million students have just submitted their Ucas applications, but there are still plenty …

Here’s what students expect from your applicant events

Published 06 February 2023 With the January deadline now passed, university applicants on The Student Room are moving onto their …

So what actually matters to students when choosing a university for 2023?

Published 28 November 2022 The January application deadline looms. There are less than two months to go, but there are …

university friends and a sense of belonging

Why students need to feel a sense of belonging

Belonging, at its heart, is about feeling safe. When you belong to a group, person, or place, you have some …

Higher ed marketing: How to boss the five essential stages in your student recruitment strategy

Want to add some oomph to your student marketing campaigns and take your applicant recruitment numbers to the next level? While recruiting students for your university is not a linear process, these key ingredients are vital to your success – research, brand awareness, nurture/engagement, lead generation and applicant conversion.

While we know you’re already aware of these stages, we have some performance-boosting ideas for you. We’ll also show you how our new offering, UPP Unlimited, weaves seamlessly into your existing strategy, enhancing the impact of activities at every stage of the student journey.

How prospective undergraduates feel about the cost of living crisis

92% of prospective undergraduates are concerned about the rising cost of living, according to our September survey The Student Room …

What to expect in Clearing 2022

What should you expect in Clearing 2022 – exams are back, but what will this mean for student recruitment?

In this blog, we’ll look at trends from Results Week 2021, what student activity and polls are telling us about the 2022 applicant cohort, and what you can do to not only survive, but thrive in Clearing 2022.

Year 12 and the case for early engagement

Timing is everything in student recruitment. But how early should you target prospective applicants? In this blog, we will show you why early engagement with Year 12s is crucial and what you can do to fortify your strategy for the 2023 cycle.

HSBC partners with The Student Room to help young people understand Student Finance

HSBC is working with The Student Room to demystify student finance and help young people access the resources and funding they need. We asked Annette Whalley, Senior Education Consultant, to tell us why this Student Finance awareness campaign is so important.

Accommodation choices: what matters most to student tenants

Promoting properties to students can be complicated. With so many accommodation options open to prospective tenants, how can you be …

Preparing for work. 2022 school-leavers share their plans and concerns

TSR Insight’s Navigating Changing Options research revealed some fascinating insights about how Year 13s (or equivalent) are preparing for the world of work.

Discover how confident they feel about their employment prospects, how they are making decisions about their careers, and their views on degree apprenticeships.