The National Careers Service, an organisation that provides free, up-to-date, impartial information, advice on careers, skills and the labour market in England, were looking for ways to reach a wider student audience and encourage interaction whilst continuing to provide life-changing advice to young people.
“Things I Wish I Knew When I was a Client During Clearing”
By Tony Lyons, Head of Commercial Marketing at TSR. “I suppose I’m becoming a little bit of an old hand at this Clearing thing; it’s hard to believe I’m on my third year at TSR and have experienced four in various roles at universities, including Head of Marketing.”
What No One Tells You About the Viewability of Your Ads
The very least advertisers should expect when they commission a campaign is that it will be seen. But in the competitive digital market too often this isn’t the case. Integral Ad Science report that as much as half of all advertising goes unseen, giving meticulously crafted messages little chance to connect.
THE IMPORTANCE OF DATA-INFORMED PROGRAMMATIC BUYING
Every marketer wants to squeeze maximum value from their budget but buying cheap programmatic advertising is not always the way to do this. Ads will be served widely but not necessarily to the intended audience.
THE TRUTH ABOUT HIGHER EDUCATION – FIRSTHAND
Read the headlines, or listen to politicians, and you’d think that higher education is in a bad way. But speak to people actually in the sector, and the picture is different.
TRANSFORMING BRAND PERCEPTIONS THROUGH USEFUL CONTENT
The Student Room is the natural destination for ambitious, inquisitive and high-achieving young people; with 7.5m+ students exploring options and …
CLIENT STORY: SAVVY SUMMER INTERNS RECRUITED IN JUST THREE WEEKS
Artificial Intelligence organisation, Rainbird, were looking to recruit a superstar candidate for a two month summer internship. It was essential …
TSR ON THE BBC
The BBC turned to The Student Room to get an insight into the sector and how students are feeling about …