Sponsored content

[Tech Specs]

Below you’ll find everything you need to supply to get your content piece live.

Content piece

Please provide us with a briefing doc, creative & tracking for the article as well as creatives & the destination link (URL) for the roadblocks.

All assets must be supplied at least three weeks prior to the go live date. This will ensure your campaign begins on the agreed start date. Late receipt will affect delivery and/or performance.
Once completed please send all assets on to clientservices@thestudentroom.com




Briefing document

Must be supplied at least three weeks before the live date.
Please read this doc carefully and supply information for all the sections.
Download briefing doc here >>>


Content creatives (within the piece)

Must be supplied at least three weeks before the live date.
Please supply the below images (tracking requested in briefing doc).

Content banner image
We recommend adding your logo to this image to aid brand awareness.
W:640px H:440px
Max file size: 2mb
Available as: .PNG, .JPEG or .GIF

Content images
You can supply up to three images
W:640px H:400px
Max file size: 2mb
Available as: .PNG, .JPEG or .GIF

Logo for ‘Sponsored by’ copy (requested in briefing doc)
W:270px H:236px
Max file size: 2mb
Available as: .PNG, .JPEG or .GIF


Roadblock creatives

Must be supplied at least three weeks before the live date.
Please supply the below images and a destination URL/s

Leaderboard (MLB)
W:728px H:90px
Max file size: 35kb
Available as: .PNG, .JPEG, .GIF or 3rd party tags

Mobile leaderboard (MLB)
W:320px H:50px
Max file size: 35kb
Available as: .PNG, .JPEG, .GIF or 3rd party tags

Mid page unit (MPU)
W: 300px H:250px
Max file size: 35kb
Available as: .PNG, .JPEG, .GIF or 3rd party tags

Half page unit (HPU)
W:300px H:600px
Max file size: 45kb
Available as: .PNG, .JPEG, .GIF or 3rd party tags

Announcement (AA)
Text: 85 characters including spaces.
There should be a clear call-to-action.
Logo: W:85px H:35px
Available as: .PNG, .JPEG only


We are able to accept HTML5 creatives for the roadblocks. If you are planning on supplying HTML5 creatives please make sure:

  • that each .zip folder is less than 1000kb
  • to run all the creatives through this validator with no errors showing

Please note, failure to meet the technical specifications could mean we are unable to run the creative. If this happens, it will be returned with a request to update and meet the specifications.

Have a question about your campaign?

Get in touch