Watch video insights about: Apprenticeships, skills and further education
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4 Feb: How can I grow apprenticeship recruitment? | Sam Massink – Key Account Director and Apprenticeships specialist
What do apprenticeship applicants expect from their training? Are you providing the opportunities they want? Sam explores the long-term life goals of the youth generation.
23 Jan: Apprenticeships: market them right | Sam Massink – Key Account Director and Apprenticeships specialist
In this video, we reveal the key motivations for people considering apprenticeships. Use these to refine your regular communications and attract more candidates.
21 Jan: Apprenticeship stigmas | Sam Massink – Key Account Director and Apprenticeships specialist
Although apprenticeships are an essential training route for many high profile careers, we still encounter negative stigmas. Sam explores the finding from a recent report on how students feel about apprenticeships. When we are aware of the misconceptions, we can change the conversation.
Read the report Sam mentions in this video.
20 Jan: Apprenticeships matter | Sam Massink – Key Account Director and Apprenticeships specialist
Attitudes towards apprenticeships are shifting. Sam discusses the impact this will have on the future of young people, employers, and our economy.
Watch out for more videos about apprenticeships, skills and further education on this page.
This series will raise the profile of apprenticeships as a valuable education pathway. To celebrate National Apprenticeship Week, we’re releasing advice videos for apprenticeship providers and employers.
You’ll learn how young people currently view apprenticeships, how to overcome barriers, and how you can promote apprenticeship schemes to this audience more effectively.
For student marketing solutions specific to apprenticeships, check out our services here.
We also cover other topics related to student marketing, for example: “why brand’s essential for universities“.